Google Analytics

Article Number: 596 | Rating: Unrated | Last Updated: Tue, Apr 5, 2016 at 4:04 PM

Summary:

Google Analytics is a free service offered by Google that tracks and reports website traffic.

Solution:

Google Analytics' shows high-level data for the casual user, and more in-depth data further into the report set. Google Analytics analysis can identify poorly performing pages with techniques such as where visitors came from , how long they stayed, and their geographical position.

Google Analytics e-commerce reporting can track sales activity and performance. The e-commerce reports shows a site's transactions, revenue, and many other commerce-related metrics.

Setting up Analytics

First you will need to set up an account with Google Analytics. If you already have a Google email or feed account, you can use that to add your Analytics service to it. Have all your Google services tied to one account will give you much more visibility to the information you need. You can log in or set up a new Google Analytics account HERE .

Once you have signed up for an account, Google will assign you an account number. IT will usually be in the format of UA-xxxxxxxxx-xx. Copy this number as you will need it in your NRO admin panel.